What are the 57 varieties of Heinz?
What is the significance of "57"?.
Here's the company line:
Our corporate history tells us that in 1896, Henry John Heinz noticed an advertisement for "21 styles of shoes." He decided that his own products were not styles, but varieties. Although there were many more than 57 foods in production at the time, because the numbers "5" and "7" held a special significance for him and his wife, he adopted the slogan "57 Varieties." So, the number 57 isn't related to the number of products offered by Heinz. It is interesting to note, however, that the company currently sells 5,700 varieties in 200 countries and territories.
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